MEDIA ALERT
EMBARGOED UNTIL 1000hrs, Wednesday 3 February 2010
$290,000 IGA DONATION HELPS CFA STATEWIDE
IGAs Community Chest Program today donated over $290,000 to CFA brigades across Victoria, with
more than 250 brigades benefiting from the funds raised by their local IGA store.
A hand-over of funds was held today at CFAs State Logistics Centre, which distributes much of the new
equipment bought with IGAs donations.
During the presentation CFA CEO Mick Bourke said the donation makes a real difference to so many
brigades.
Funds are raised locally and stay in the community to support the local brigade. This means brigades
can purchase additional equipment such as specialised torches or hose nozzles, GPS units, thermal
imaging cameras and even additional vehicles.
The support shown by IGAs Community Chest Program means many CFA brigades can upgrade their
equipment and put it to use in their local community.
IGA also offers support through community education sessions run at stores, localised fire safety
promotions, and even providing urgent supplies at times, such as in the aftermath of 7 February 2009.
Mick Daly, Chairman of the Victorian IGA State Board is proud of the IGA Community Chest program
and its success, lending his admiration to shoppers for supporting such an important initiative for the
community.
I think it is really important for local businesses to get behind causes like CFA, especially when looking
at the turbulent year we have experienced with bushfires. The community has really embraced IGAs
Community Chest initiative and we have been overwhelmed at the support and fantastic result, Mr Daly
said.
To help support your local brigade, purchase IGA Community Chest branded products at your local IGA
store.
Image opportunity
When:
10.15am for 10:30am
Where:
CFA State Logistics Centre, Unit 2 / 6 Samantha Court, Knoxfield 3180
What:
CFA CEO showing IGA representatives just what $290,430 can purchase
CFA and IGA branded truck
CFA members
For further enquiries:
CFA media
03 5330 3124